Friday, September 12, 2008

Call Center Industry Prepares for Major Boom

As two new bilingual call centers set up shop in Nicaragua's tax-free zones and a third outsourcing giant expresses interest in following suit, investment-promotion agency ProNicaragua is scrambling to update its database of English-speaking Nicaraguan workers, estimated to be around 10 percent of the country's working-age population.

In the agency's first two surveys in 2004 and 2007, some 6,500 English-speaking Nicaraguans registered. About two-thirds are considered “highly proficient” in the language, according to ProNicaragua investment promotion manager for contact centers María José Guerrero.

U.S. companies looking to cut costs by paying qualified workers in the developing world a fraction of what they would pay U.S. employees are showing a new interest in Nicaragua, as labor costs in neighboring Costa Rica and El Salvador – until now the region's main outsourcing hubs – rise amid a shortage of qualified English-speakers.

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