Wednesday, January 23, 2008

Maximizing VoIP Benefits in the Call Center

Enterprises are just beginning to examine which new applications they can run on their new VoIP platforms. Interactive chat has become more common in companies and VoIP makes it simpler to connect a voice user to this data application. "Companies can now be proactive and ask customers if they need help when they see that they may be having trouble navigating through a Web page," said Beagle Research's Denis Pombriant.

Voice over Internet protocol (VoIP) has recently become more common in corporations large and small. By combining separate voice and data transmissions onto the same line, this new communications option enables companies to lower their telecommunications costs and, after taking advantage of the savings, companies are looking to extend VoIP's benefits.

"Now that many companies have put VoIP infrastructures in place, some are looking at ways to leverage their investments and gain a competitive advantage," said Rich Costello, research director at market research firm Gartner.

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